Krishen Iyer is a passionate entrepreneur and a serial digital marketer. He is also the founder of PR Wiz. Krishen Iyer is always looking for new ideas to grow his business. He loves to learn and experiment with new ideas. Here’s a glimpse into his personal and professional journey.
How did you get started?
I started my career in the digital marketing industry in 2008. I worked with many startups in the digital marketing space, some of which were also successful and started their journey with me as a client. I also had my own startup, a digital marketing agency, in the fitness industry, which started in 2012. Krishen Iyer adds: Over the years, I have learned a lot from my clients and have acquired the experience of working with startups. In 2017, I had enough of working in startups and decided to begin working with startups in the PR and digital marketing space.
What’s your secret to building a successful business?
Building a successful business is all about finding a niche that you can tap into and giving something of value to your customers. For Krishen Iyer, it is about having a passion for your business and finding ways to bring that passion to all aspects of your life. It is about finding ways to create an ecosystem around your business that brings people together and attracts new customers and partners.
It is also about being flexible and open-minded to new ideas and learning from your mistakes, so that you can move forward and make improvements to continue growing your business. When starting a business, Krishen Iyer finally adds, there are a lot of things to keep in mind. You need to be passionate about what you do and find ways to bring that passion to all aspects of your life. You need to find ways to create an ecosystem around your business that brings people together and attracts new customers and partners.